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Susan MacNicol

Strategic & Creative Marketing Inc


Susan MacNicol

Susan MacNicol is Founder and President of Strategic & Creative Marketing Inc. and has more than 25 years of U.S. and global business experience in media, entertainment, retail, higher education and data.

She is an energetic speaker and a “teacher-at-heart” who infuses her presentations with big picture information and specific examples so audience members easily understand key concepts and can immediately use information to build their companies.

A 16-year-old, full-service marketing firm, SC Marketing develops strategies and tactics for clients that include branding, advertising, social media, and recruitment campaigns.  Clients range from non-profits and small businesses to Fortune 500 enterprises.


Strategic & Creative Marketing Inc. is a BEP, WBE and WOSB Certified, full-service marketing firm that works with small, medium and Fortune 500 companies including Nielsen, OfficeMax, and Experian.

Our team creates national and local marketing and recruitment marketing campaigns. Creative tactics include print, social media, emails, video and website design that builds brands and delivers sales results for clients.

We are experts at marketing strategies and hyper-targeted digital ad campaigns that use Artificial Intelligence to target the right audience. Our Social Media campaigns are so successful that Facebook & LinkedIn corporate invited us to join their national advisory panels.

For further information about Strategic & Creative Marketing Inc., please visit


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