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Matt McDarby

Specialized Sales Systems


Matt McDarby

Matt is Managing Director of Specialized Sales Systems, and he leads the company’s direct sales, business development, and sales leadership coaching and advisory services functions.

Matt was the founder of United Sales Resources, a sales leadership coaching and advisory services company that began trading as Specialized Sales Systems in 2017. Matt also served as the Vice President of Enterprise Sales for Huthwaite, one of the world’s leading sales training companies and creators of SPIN Selling. Before joining Huthwaite, he worked in sales, sales management, and consulting roles in the technology and professional services industries in the New York and Washington, DC metropolitan areas.

Matt has coached and advised hundreds of sales leaders and their sales forces in a wide range of industries, helping them to win new business and to create value for their clients. He is the author of The Cadence of Excellence: Key Habits of Effective Sales Managers, and he has written or co-authored dozens of white papers, advisory briefs, and full length e-books on the subjects of sales excellence and sales leadership. He frequently facilitates workshops to help sales organizations gain a competitive edge in complex business-to-business sales.

Matt is a graduate of the University of Delaware, and he currently resides in the Washington, DC area with his wife and four children. He is active as a volunteer in his community, offering time to youth sports organizations, church and school events and projects.


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