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Mark Rickard

Rickard Squared

about Mark

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Mark L. Rickard is CEO/President of Rickard Squared. Mark has a BS in Economics from the Wharton School of Business and a law degree from the University of Michigan. After four years as a CPA with Arthur Andersen and six years as a corporate finance lawyer with Latham & Watkins, Mark could no longer resist the lure of the family data and direct marketing business. Mark is a member of the DMA, board member of the HVDMA and former board member of DMALI where he was honored for outstanding contributions to the organization.

About Rickard Squared

Rickard Squared was established in 1978 by Robert Rickard as R & R Direct Mail, Inc, a direct mail marketing firm with the core capability of delivering responsive data and leads across a variety of categories. Since then the company has delivered billions of leads to our clients. Using scientific targeting methods and an appropriate amount of creativity and experience, we have helped many of our customers grow and become major brands and players in their respective industries. From uncovering audiences to identifying cutting edge data solutions and marketing channels, we’ve developed a remarkably efficient lead generation legacy.

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