Enrico Parodi is an accomplished sales leadership executive with proven results in helping businesses optimize revenue. His 30+ years of experience includes expertise in leading both direct and indirect go-to-market channels, and he has extensive market knowledge with specialization in small and mid-sized companies. He is best known for optimizing sales results and his ability to set up and grow new revenue streams. His success stems from my insight into customer needs, sales acumen, innovative thinking, resiliency, and resourcefulness. He strongly believes sales leaders should be “servant leaders” so they can model how to reach, listen to, and respond to the needs of the sales team, while showing them how to effectively interact with clients. By focusing on people, process, and performance he helps sellers unlock their potential through professional growth, development as a team, and by capitalizing on prior successes.
As an Outsourced VP of Sales in the Los Angeles area, he leverages the power of Sales Xceleration’s proven sales growth and sales management systems to help small and mid-sized businesses to increase and boost profits for sustainable sales performance. He lives with his wife and two daughters in Los Angeles County in the South Bay. He enjoys supporting his daughters in their sports, skiing and snowboarding, and playing tennis. He loves travel and all things related to Italian cuisine and wine.